Business

The Effects of Health Consciousness and Familiarity with DTCA on Perceptions of Dietary Supplements
This study examines the effect of consumer health-consciousness on attitude toward dietary supplements as well as consumer perceptions of supplement risks and benefits when compared to their prescription drug counterparts. The authors investigate three conditions (insomnia, depression, and high cholesterol) with both a prescription drug and dietary supplement regimen available. indicate that he...


What Determines Principle-Based Standards Implementation? Reporting on Global Compact Adoption in Spanish Firms
International Accountability Standards have proliferated in the last 20 years, with the UN Global Compact (GC) as the most widely accepted principle-based standard catalyzing voluntary participation by firms. This study aims to improve understanding about the factors that determine companies’ progress in adopting principle-based standards. Drawing on the resource-based view of the firm, we e...
Leveraging Distribution to Maximize Firm Performance in Emerging Markets
Despite the rise of emerging markets as lucrative destinations for business expansion, marketing literature in the area is largely anecdotal and conceptual. Further, owing to the largely unorganized retail structure in emerging markets, managers tend to make sub-optimal marketing-mix decisions by taking an aggregate view of their distribution network. In this study, we develop an econometric mo...


Forest-Based Livelihoods Strategies Conditioned by Market Remoteness and Forest Proximity in Jharkhand, India
The study uses a novel method to investigate the role of forest proximity, market remoteness, and caste in determining household income, especially forest income, in an underdeveloped region of India. A high (>50%) proportion of total income is earned in cash. Forest products contribute substantially to total income, with fuelwood as the most important forest product. Proximity to forest...
The measurement & conceptualization of destination personality
Although brand personality has long been postulated in the marketing literature to have a significant effect on the consumer purchase process, the use of a personality construct in the tourism field to understand the tourist's preference and intentions is relatively new. The purpose of this study is to examine critically the concept of destination personality (DP). To explore the measurement an...


Contemporary insights to the dynamic pre-trip information sourcing behaviour
Prior to their trips, leisure travellers search for information, both in the pre- and the post-decision stages. Previous studies on leisure travel decision making have documented how personal characteristics and perceived risk influence pre-trip information sourcing, but not detailed their effects on information sources used before and after a purchase decision is made. This study explores the ...
Revisiting smoking bans in restaurants: Canadian employees perspectives
The issue of smoking in restaurants and other food service outlets continues to be hotly debated, especially with the bourgeoning interest in, and use of electronic cigarettes. While hospitality research has focused on restaurateurs’ and consumers’ attitude toward smoking bans in restaurants, employees’ views have been virtually ignored. This study examines restaurant employee...

The effect of multiple hotel brand extensions
The purpose of this study is to develop and test a theoretical model explaining the effects of previous hotel brand extensions on customer attitudes toward new extensions, customer perceptions of core brand reputation, and loyalty. An online survey was conducted to collect data. A total of 511 responses were analyzed using confirmatory factor analysis and structural equation modeling. The resul...
The Ghent effect for whom? Mapping the variations of the Ghent effect across different trade unions in Denmark
The presence of an unemployment insurance system based on voluntary membership in unemployment insurance funds (known as the ‘Ghent system’) and a high union density has long been known and well documented, and even referred to as a special ‘Ghent effect’. However the Ghent system, especially in the three classic Ghent countries, Finland, Sweden and Denmark, has come under significant p...

Integration of a Financial Literacy Curriculum in a High School Economics Class: Implications of Varying the Input Mix from an Experiment
We taught a mere seven-period financial literacy curriculum to two 12th grade economics classes, where one treatment was Financial Fitness for Life® (FFFL)-intensive and the other was “stock market learning” (SML)-intensive. Two control groups received no financial literacy treatment—an 11th grade group with no exposure to economics and a 12th grade economics class. The 12th grade econom...
School-to-work transition: mentor career support and student’s career planning, job search intentions, and self-defeating job search behavior
We hypothesized and tested a model where mentor career support predicts college student career planning, job search intentions, and self-defeating job search behavior via student career self-efficacy. Using survey responses collected at two points in time from college students near graduation who were mentored by working business professionals for 8months in a formal hybrid university-sponsored...

Self-control trumps work motivation in predicting job search behavior
Current labor market entrants face an increasingly challenging job search process. Effective guidance of job seekers requires identification of relevant job search skills. Self-control (i.e., the ability to control one’s thoughts, actions, and response tendencies in view of a long-term goal, such as finding employment) is assumed to be one such relevant job search skill. The current study is ...
Using a hedonic price model to test prospect theory assertions: The asymmetrical and nonlinear effect of reliability on used car prices
This paper investigates prospect theory implications in used goods markets. In particular, it develops a hedonic price model that addresses the price structure of the used car market in the light of prospect theory. The proposed hedonic price model provides empirical evidence in support of prospect theory predictions for explaining used car prices after controlling for observed product differen...
Decisive visual saliency and consumers׳ in-store decisions
This paper focuses on consumers׳ in-store visual tactics and decision-making. It has been argued that many consumers shop by routine or by simple rules and justification techniques when they purchase daily commodities. It has also been argued that they make a majority of decisions in the shop, and that they are affected by the visual stimuli in the store. The objective for this paper is to inv...
Is There a Gold Social Seal? The Financial Effects of Additions to and Deletions from Social Stock Indices
This study investigates the financial effects of additions to and deletions from the most well-known social stock index: the MSCI KLD 400. Our study makes use of the unique setting that index reconstitution provides and allows us to bypass possible issues of endogeneity that commonly plague empirical studies of the link between corporate social and financial performance. By examining not only s...